6 Senses of UX

There’re a variety of UX processes out there. Here’re my thoughts on what makes UX UX.

6sensesUX_flow1

 

 

icon_01hearing

 01. Hearing

Listen; Understand

  • Stakeholder interviews
  • Workshops
    e.g. Discovery, Goal setting, scoping
  • Project planning / briefing
  • Requirements gathering

icon_02sight

02. Sight

Observe; Research; Analyse

  • Competitive research / analysis / audit
  • Gap analysis
  • Web analytics
  • User research & / User interviews
  • Focus groups
  • Ethnographic

 

icon_03thoughts

03. Thoughts

Brainstorm; Ideate; Hypothesis

  • Site / mind mapping
  • User flows / journeys
  • Site path diagrams
  • Personas definition
  • Conceptual collaboration / development

icon_04taste

04. Taste*

Sketch; Design; Prototype

  • Sketching
  • Storyboarding
  • Wireframing
  • Interaction design
  • Visual / collaborative design
  • Prototyping
  • Design guide / functional specification

icon_06smell

05. Touch

Test; Feedback

  • Heuristic evaluation
  • Usability testing
  • User diaries
  • Focus groups
  • A / B testing
  • MVT testing
  • Surveys

icon_05touch

06. Smell*

Iterate

  • Design review & iteration
  • Structure review & iteration
  • Development collaboration

 

 

* Taste: Trying out (tasting) different design approaches to help bring out the best in a project
   Smell: Sniffing out the feedback/results gathered and prioritise for implementation/iteration

 

6sensesUX_flow2